Presentation
What is a presentation?
A presentation is an activity to express your ideas, or point of view in public or to an audience, or persuade the audience to take a specific decision. It could be pitching an idea, presenting your research,
launching new products/plans, and many more.
Your presentation should match with your business or the idea that you are trying to present. Therefore, you need to understand what
type of presentation is perfect for your presentation. Now let’s look at
different types of presentations.
Types of
Presentation
1.
Informative Presentations
2.
Instructive Presentations
3.
Persuasive Presentations
4.
Motivational Presentations
5.
Decision-Making Presentations
6.
Progress Presentations
Informative
presentation
An informative presentation is a presentation where the
audience is educated about a particular topic. The information will be to the
point and concise, for example, a presentation for new employees about the rules and
policies of the company. This has to be concise and to the point and in an easy-to-understand way.
Instructive
Presentation
This type of presentation is used when you want to
teach about a particular topic, which is similar to an informative presentation but
here we go in depth. A person who attends this type of presentation will attend to learn something new and better understand the topic.
Examples of this type of presentation can be, workshops, webinars, training,
etc
Persuasive
Presentation
Here with this type of presentation, the intention is
to convince or persuade the audience to take certain actions. Here they usually
present a problem that is there and then they give a solution to that problem.
Examples of persuasive presentations are business pitches and sales proposals.
Motivational
Presentation
One of the best examples of motivational presentations
is TED talks. A lot of motivational people use TED talks to inspire and
motivate people. Motivational presentations in the business world need not be as motivating
as TED talks but for example, presenting a company overview can be used to motivate
the employees by telling the story of how the company started and has
accomplished so much.
Decision-Making
Presentation
Usually when
there is a problem and there are multiple steps that can be taken that lead to
different outcomes, can get a little confusing to choose a particular step to
solve the problem. With the help of a decision-making presentation, we can make
the process a little easier. For example, if a company is facing a fall in sales
then during their meeting a presentation can be done talking about the problem
and different steps that can be taken in order to get the sales back up.
Progress
Presentation
For example, a company starts a project of
constructing a commercial complex. Then they need to present the status of the
project, the progress and how much time it will need to finish as it nears the
deadline. These are the things that are usually discussed in the progress
presentation.
Types of
presentation styles.
1. Visual
Style
2. Freeform
Style
3. Instructor
Style
4. Coach
Style
5. Storytelling
Style
6. Connector
Style
Visual Style
This style
is for you if you really feel that the sole purpose of slides is to support
your talking points. Strong public speakers, visionaries, and storytellers may
find that they need to invest a bit more effort in using this speaking style in
order to captivate their audience, but the rewards can be enormous. This style
is useful if you have to present in front of a very large audience.
Freeform style
Slides are
not necessary for this kind of spontaneous presentation. Instead, the speaker uses
compelling stories to support his argument. If you have a brief presenting
window and are very familiar with your talking points, this presentation
approach will work best for you. For example, Elevator pitches, impromptu meetings,
etc.
Instructor style
Like your
old lecturers and professors, you may convey complicated ideas using figures of
speech, metaphors, and tonnes of substance by employing this presentation
style. You should employ high-impact images to reinforce your points and keep
the audience interested in your presentation, and your decks should be organised
logically to help you deliver them.
Coach style
This
presentation approach is more appealing to presenters who are animated and
charismatic. Combining role-playing and listener participation, it enables
them to connect and engage with their audience.
Storytelling style
For
audience engagement in this manner of speaking, the speaker frequently uses
anecdotes and examples. Stories bring your learning points to life, and the TED
Commandments never fail to deliver: express your emotions and share your tale
honestly.
Connector style
By
emphasising their similarities to their listeners, presenters in this technique
engage their audience. Connectors frequently utilise gestures and like freeform
Q&A sessions. Additionally, they strongly encourage audience participation
and criticism of what they say.

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